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Rogers Communications Indicators Offers With NBCUniversal and Warner Bros Discovery

Rogers Communications Signs Deals With NBCUniversal and Warner Bros Discovery
Canadian telecommunications supplier Rogers Communications introduced multi-year offers with NBCUniversal and Warner Bros Discovery on Monday to convey prime life-style and leisure content material to Canadians. Beginning in September 2024, the corporate will launch NBCUniversal’s Bravo channel in Canada and can turn into the English-language tv content material rights holder in Canada. Moreover, beginning in January 2025, Rogers customers will be capable of take pleasure in Warner Bros Discovery’s suite of English-language US life-style and factual manufacturers, together with HGTV, The Meals Community, and extra, Rogers mentioned.

Additionally Learn: Rogers Expands 5G Providers Throughout Jap Ontario

Rogers Expands Leisure Portfolio

“Rogers invests to convey Canadians probably the most coveted sports activities and leisure,” mentioned Rogers. “We’re evolving our enterprise to mirror the place shoppers are going, bringing one of the best mixture of US and Canadian content material to audiences in the best way they need to watch it. This funding additionally advances our place as a powerful Canadian broadcaster that may compete with overseas streamers.”

Content material Availability and Distribution

Rogers mentioned it would collaborate with Canadian distribution companions to make this content material broadly obtainable, guaranteeing viewers can proceed to take pleasure in their favorite packages. Moreover, this content material will likely be obtainable on Citytv+, complementing Citytv’s award-winning lineup alongside OMNI, FX, and FXX.

Strengthening Management in Leisure

“We’re already residence to Canada’s 1 sports activities community, and these partnerships solidify our management in leisure with a various media portfolio of TV’s most iconic manufacturers,” added Rogers.

Additionally Learn: Rogers Companions With Comcast to Launch Xfinity Merchandise in Canada

Funding in Canadian Content material

Rogers mentioned the offers align with its current partnership with Comcast to introduce Xfinity merchandise and expertise to Canada, integrating reside sports activities, leisure, information, on-demand, and streaming apps into one seamless viewing expertise with a voice distant and interface.

With these new US licensing agreements, Rogers will improve its funding in authentic Canadian content material and collaborate with unbiased Canadian producers. Over the previous decade, Rogers has invested CAD 6.9 billion in Canadian content material, the corporate mentioned.



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